Marketing · San Francisco / Los Angeles
Mustafa
Khan
Marketing coordinator for creator partnerships, campaigns and brand experiences.
I learned marketing where audiences are hardest to win: music release cycles, festival floors and artist rosters. I bring that to any brand that needs campaigns shipped on schedule, talent and partners managed with care, and experiences people actually remember.
B.S. Business, SF State '26 · Open to full-time roles
What I do
Four skills that carry into any category, from consumer brands to tech to retail. Each one is backed by work I've done, listed under it.
Partnerships
Creator & talent partnerships
Spotting rising creators early, reading their audience data, and managing the relationship with them and their teams through a campaign.
A&R Scout, Artist Partner Group
Campaigns
Campaign coordination
Turning a launch plan into briefs, timelines and deliverables, then keeping cross-functional teams on track until it ships.
Grass Fed Music · APG release campaigns
Content
Social & content
Content calendars, copy, campaign messaging and performance monitoring across social channels, built to match a brand's voice.
Freelance strategist since 2023
Experiential
Live & brand experiences
Running premium on-site experiences at scale: guest flow, VIP hospitality, team leadership and real-time problem solving.
Outside Lands · Another Planet Entertainment
Selected work
Case studies from my roles, plus campaign concepts for consumer brands.